Established in 2011, JK Lakshmipat University (JKLU) is located in the historic city of Jaipur, Rajasthan. Supported by the 125 years old legacy of contributions to nation-building, the JKLU is passionate about building the country’s most innovative higher education institution. The 30-acre campus is a modern, environmentally conscious and inviting space designed to help students live, work and play in a setting that is safe, productive and student-centric.
We are re-imagining education, embedding it with entrepreneurship and dynamism and seeding it with curiosity and technology. Our rigorous pedagogy, committed faculty body and stellar Academic Advisory Board ensure that our curriculum, teaching methods, and learning outcomes are preparing our students for the future.
| Title | Impact of Green Marketing Practices on Consumer Behavior Study with Reference to Consumer Durable Goods in India |
|---|---|
| Researcher | Bhatia, Mayank |
| Guide(s) | Dr. Jain, Amit |
| Keywords | |
| University | JK Lakshmipat University |
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