Calcutta University PhD in Business Management Admission 2024, Placements, Application Form, Faculties

Calcutta University
Kolkata, West Bengal, India
College Square, Kolkata, West Bengal
700073
033-22413288, 25747474, 22410071, 24037237, 033- 22413222
info@caluniv.ac.in
www.caluniv.ac.in
About Us

The Court of Directors of the East India Company sent a despatch in July, 1854 to the Governor-General of India in Council, suggesting the establishment of the Universities of Calcutta, Madras and Bombay.

In pursuance of that despatch, the University of Calcutta was founded on JANUARY 24, 1857.

The University adopted in the first instance, the pattern of the University of London and gradually introduced modifications in its constitution.

Lifestyle and psychographic segmentation and classification of metropolitan consumers in India for effective marketing details

Title Lifestyle and psychographic segmentation and classification of metropolitan consumers in India for effective marketing
Researcher Kumar, Rohit Vishal
Guide(s) Dr. Sarkar, Amitava
Keywords

Effective
Marketing
Metropolitan
Psychographic
Segmentation

University Calcutta University

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